BUS345 Artificial Intelligence and Modern Commerce

This course delves into the transformative impact of artificial intelligence on modern commerce, with a special focus on the Internet as a global marketplace through case studies. Students will learn cutting-edge strategies, tools, competencies, and business concepts, alongside the social issues associated with the rise of AI in e-commerce. Upon successful course completion, students will be able to identify AI-driven e-commerce products and services. 

Credits

3

Prerequisite

BUS121

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